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Franchise Organizations
by Jeffrey L. Bradach🔥 Franchise Organizations · CLICK HERE 🔥
- ISBN: 9780875848327 (087584832X)
- Release date: January 30, 1998
- Author: Jeffrey L. Bradach
- Language: english
- Publisher: Harvard Business Review Press
- Format: hardcover, 248 pages
About The Book
The franchise phenomenon is largely undocumented and poorly understood. This book presents a look at the key factors that shape a franchise’s success. Using examples from restaurant chains, including KFC, Pizza Hut, Hardee’s, and Jack in the Box, it aims to extract the ingredients that make for a thriving enterprise.
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